I remember being 27 years of age and physically pinching myself. I thought in that moment, life just didn't get better and all my dreams had come true. The innocence of feeling joy from experiencing a new city, my dream job as an marketing entrepreneur and being surrounded by people who empowered me, was more than I ever dreamed was possible.
Do you really know your internal brand? What the people in your team think about the company, management and each other - and how that is portrayed outwards?

Today I decided to be brave enough to ask my team in Atlanta what our brand is internally. I asked them to be truthful and to not be shy in saying what they personally think my internal brand in their office is.

I was surprised, impressed and felt like we had all done something right because their thoughts on our internal brand were everything I would dream for a company I worked for to have.
The most amazing thing happened yesterday. I went to a pool party in Atlanta and a guy came up to me very excited at the opportunity to finally meet me. He had never met me before, but had heard things about me. But his real reason for wanting to meet me is that he is a "fan" of my blogs, tweets and really anything I put on social media.

Not the creepy type of fan. The genuine person who appreciates honestly, vulnerability and someone who is fearless in sharing her real life.

So, I thought I might start a few blogs about who I really am.

The mentor

It seems strange to use this word because I feel like I am not old enough or experienced enough to be anyone's mentor, but it just so happens that I am a mentor to a lot of people and that is something I have to take seriously.
Today I read an article that Ashton Kutcher shared on Facebook "8 Fears and Insecurities Everyone Has"

What resonated with Ashton was:

No. 1 I'm not good enough
No. 2 My work isn't good enough
No. 6 I'm afraid of failing/disappointing
No. 7 If people knew the real me, they wouldn't like me

Interesting. It's got me thinking. What are my fears and insecurities?

We all have fears and insecurities - it's human nature after all. As a woman in her early 40's that is single with a fast growth business, I possibly have more fears than insecurities.

After a bit of soul searching, this is what I came up with:
Feb 04, 2015
Published in Herald Sun and on on June 12, 2013 and written by LIsa Mayoh.

Thought this great story published by Herald Sun and News Limited was a great one to share. Feel free to link directly to News Limited website and read on

WITH videos going viral every day and more products to be sold than ever before, marketing has never been more important. But how do you create and execute a marketing or advertising campaign destined to meet the masses?

Well for starters, if everyone is walking in one direction, turn around and run in the other.

That's according to experts, who admit that yes - creatines often do their best work over a game of ping pong.

Mark Held from says the key to good advertising is keeping the message simple.

"You're essentially telling a story," the award-winning creative director tells

"So the story should always appeal to its audience, and be delivered in the right tone of voice.

"It's about finding something interesting and truthful about the product or service, then giving it a pinch of wit and charm so it becomes more easily palatable to the people you are talking to.
Jun 12, 2013
As an ex-journalist, interviewing people of all backgrounds and walks of life is second nature to me. I've interviewed police officers, politicians and met the Prime Minister, but have never been asked to have a sit-down interview with my former news organisation's owner (who would be Rupert Murdoch himself - eep!).

Today, I'm on day two in the marketing industry and have been given the chance to pick the brain of Marketing Eye founder, Mellissah Smith – it’s a slightly daunting ask, especially when you consider that she was little older than I was when she first branched out and went solo in her first agency.

“I’ve been in marketing for 20-odd years and was 25 when I started my first agency – what inspired me to start was an account opportunity falling in my lap,” Mellissah said.
(BRW, the Marketing Issue, Oct 20-26, 2011)

It needn’t take a huge budget to market a business. All it takes is time and little forethought. Report: Georgina Dent

Many years ago a manager commented off the cut that Marketing Eye Chief executive Mellissah Smith “worked in sales”. Smith was irritated by the description until she decided he’d made a valid point. “I was quite annoyed about him saying marketing was the same as sales but they actually do go hand in hand,” she says. “Marketing creates the forum for sales to occur.”
Oct 19, 2011

Ok, I was there, all glammed up with a beautiful orange silk summer dress from Gail Elliott’s Little Joe in Toorak styled with accessories that made me feel like I was not in Portsea, but was in fact, swanning around at the Polo in South of France’s St Tropez.
It’s a lonely existence out there for an entrepreneur, particularly one that owns a business all by themselves without a business partner to share their highs and lows. There is nothing like sharing information with someone who is there living and breathing the same things you are.
$27.95 per day for a Marketing Manager : Small Businesses Benefit from Finance Package
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