Xanax is taken legitimately by those who suffer from anxiety, but any drug isn't good to be on for too long and there are so many healthy alternatives.
Then last week, someone mentioned the same man and said "you need to understand that he has a prescription drug problem, and until he addresses that, he is unable to stop living the lifestyle he is living; playing with the 'fast' crowds around the world."
There is no better place to start than by analysing the factors that contributed to the success of the world's biggest brand, Apple Inc.
So, what strategies did Apple use to build their brand and stock so high and what lessons can we learn from them?
It’s been a while since my last post when I decided to ditch my un-planned plan of travelling, chilling out, having some ‘me time’ (as the self help books would put it) and taking a breath. Let me tell you; I’ve been taking a lot of deep breaths in the last couple of months (into a paper bag at times) and it’s not that I haven’t thought about posting it’s just, well, I haven’t quite known how to articulate what’s been going on.
‘Every risk is worth taking as long as it’s for a good cause and contributes to a good life’ Sir Richard Branson
Conversational Marketing isn't a new concept and is not exclusively related to digital marketing. Having said that social media does present an excellent opportunity for brands and businesses to ‘have a conversation’ with their target audience.