Mellissah Smith

Mellissah Smith

Mellissah Smith is a marketing expert with more than 20 years experience. Having founded and built two successful marketing companies internationally, she is well recognized as a industry thought leader and innovator. Mellissah started her career working with technology and professional services firms, primarily in marketing, public relations and investor relations, positioning a number of successful companies to list on the various Stock Exchanges around the world. She is a writer, technology developer and entrepreneur who shares her thoughts and experiences through blogs and written articles published in various media outlets. Brag sheet: #2 marketer to follow on Twitter (2003), Top 150 Marketers to Follow (2015), Top 10 innovative marketers (2014), 60K+ followers on Twitter with 97% authentic.
I talk to a variety of different business owners daily. From entrepreneurs to Healthcare CEO’s, Founders of new technology startups; no matter who I talk to I see the same hesitation when it comes to marketing.  


You understand the importance of marketing, but you’re really afraid to “jump the gun”. Outsourcing your marketing seems like a gamble. If this resonates with you, maybe you should address where this hesitation is coming from.
I remember being 27 years of age and physically pinching myself. I thought in that moment, life just didn't get better and all my dreams had come true. The innocence of feeling joy from experiencing a new city, my dream job as an marketing entrepreneur and being surrounded by people who empowered me, was more than I ever dreamed was possible.
Is anyone else caught up in the euphoria of the new year? I can’t stop thinking about my life, where I am going, and what I want to be doing.
In your 40’s, and you haven’t made your mark yet?


I’m almost terrified to write this down, but it is something that has to be said. As I sit with my 40-something year old friends, we all sit with a similar dilemma that leaves each and everyone one of us slightly unfulfilled.
I sat down in a bar next to the Dean of Marketing at one of America’s most prestigious Universities, and we discussed the future in marketing.

I proudly told him about Robotic Marketer, a robotic and AI technology based solution that writes marketing strategies in minutes, that are more intuitive, smarter and results orientated than any human being could ever do.

As I discussed the details of how the Robotic Marketer works, he exclaimed “you are disrupting the industry”. This is the future. And it is. 

It came and went like a fast paced, road runner – and now we are left with a mere 9 weeks until the end of what has been a phenomenal year by many accounts.

At Marketing Eye, our client base has increased by more than 30 percent giving our company greater exposure to more industry sectors and new product categories. We have commenced development of the first Robotic Marketer in the world, and are nearing the end of phase one of eskrape, our human resources management platform.
Do you live a purposeful life? Do you consciously make decisions based on your purpose? Are you aware that you are more powerful with purpose?

I've lived an interesting life. Like many entrepreneurs I have gone from having an idea to seeing it through, having another idea and seeing it fall in a heap and then the momentum of building a business to heights that you actually have never imagined.
When it was time to design a brand for Robotic Marketer, I didn't look further than our highly talented graphic design intern in Melbourne, Sophie Davidson.
A glance at entitlement. 

A first world problem for sure, but it is one I see regularly as an entrepreneur and one who travels widely around the world.

We all work hard. I don't have children, but I see a lot. I have opinions, just like most, but there is some substance in my opinions because I have been around for a long time.

Parents work hard to build their businesses and wealth. They do so because mostly, they didn't grow up with the wealth that they would have liked, or perhaps they just want to live a better life.

They accumulate wealth, and with that comes big houses, flash cars, holidays in the South of France and skiing in Aspen, and so on.
Do you run a marketing team?

If you do, you will realise a few things; firstly that no marketing team can be all the same, and secondly, a mixture of personalities and skills is required for optimum performance. When choosing a team, it's best to steer away from selecting people just like you, or like another person who you rate as being a good marketer on your team. The reason is simple; a strong, competent, successful marketing team has to have a mixture of personalities that collaborate, support, encourage, nurture and push each other to reach their full potential both individually and as a team.

While this may seem idealistic, it's a reality for any competent marketing manager who has the 'balls' to think outside the box when they are putting together a team of people to take a company to the next level.
Page 1 of 97

Contact Us

  • Our addresses:
    Marketing Eye3423 Piedmont Rd., NE Atlanta, GA30305
  • Atlanta: 404-626-8070
  • Seattle: 206-369-1950
  • New York: 347-410-2666
Contact Form

Connect with Us

Latest Marketing Eye Tweets

  • What would you do if you could make the big decisions on solving world poverty? What solution, radical or not, woul… https://t.co/TWcxLV7WQc

  • Cool factor of the day is when two girls were getting dressed in the bathrooms of a hotel and they were going to a… https://t.co/iwhfNQqB1X

  • Very funny... this guy sat down on the table next to me with his lady friend at a restaurant... hears my Australian… https://t.co/lV5smjtAYM

  • Top 5 Multitasking Methods https://t.co/x1C43vYPVu

  • The untethered soul of your business https://t.co/Oeo3L1YWMi

  • Gosh! That’s not petty cash for anyone! He must love his Politics! https://t.co/nyn8JRaZjI

  • Westworld’s James Marsden at Cecconi’s in LA sat 10 feet from our table. He smiled the whole time at his group of guests. Love happy people!

  • Saturday seriousness at @andazweho waiting for my lunch date to collect me #chilly #Ceconi’s https://t.co/kU72tfgMMl

  • Thank you @andazweho for your kindness, hospitality and continuous happy dispositions. #jimmychoo #interiors #hotels https://t.co/Q5jfp3IWpu

  • What happened next broke my heart. They set up different alliances and wrote more than 20 slanderous comments about… https://t.co/Sa3MdlaXKO

  • What do you do when an employee tells other staff members that they have an ice problem and bashed a woman on the w… https://t.co/A0dK6QRSGY

  • RT @Oprah: Maria has been my friend since we were both young reporters in Baltimore. Her wisdom and open heart is what the world needs more…

  • RT @marketingeyeaus: “Let’s create the kind of world we want to live in” #richardbranson So true. What are you doing to create the world yo…

  • RT @marketingeyeaus: Women at the table next to me this morning were talking about other women. There were 4 of them. It was nasty gossip,…

  • RT @SpiritPoet: "If you own this story you get to write the ending." ― Brené Brown