Marketing Eye Blog Articles

Linkedln has over 700 million members worldwide and is one of the largest professional networks in the world. This powerful platform is able to reach your ideal customer and helps you generate leads. The platform is able to do this through ads which are a useful tool when targeting your ideal customers. No matter your company size, Linkedln offers a place for professionals to showcase their products, provide educational content, and interact with their users.

In today's digital age, it's easy to assume that traditional marketing methods like print advertising and direct mail campaigns have lost their relevance. After all, why bother with physical brochures or business cards when you can simply create a digital ad or email campaign that can reach a wider audience with just a few clicks?

Global expansion can be a daunting task for any business, regardless of size or industry. The complexities of navigating foreign markets, cultural differences, and language barriers can quickly become overwhelming. However, there is a powerful tool that can help businesses successfully expand into new markets: strategic alliances.

Advertising has been an essential part of the business world for centuries, but the industry has come a long way since the early days of printed advertisements and billboards. From radio and television commercials to digital advertising and influencer marketing, advertising has continued to evolve to meet consumers' changing needs and preferences. 

Influencer marketing has become a popular marketing strategy for businesses of all sizes, thanks to the rise of social media platforms. The concept of influencer marketing is simple yet effective - partnering with influencers to promote products or services to their followers on social media. It’s a great way to reach a wider audience, build brand awareness, and increase sales. In fact, according to a study by Influencer Marketing Hub, 63% of businesses plan to increase their influencer marketing budget in the next year.