Ever wondered how some people get a story in the paper, whilst others do not even though they may be more successful, make more money, have more prestigious clients and have a better name? Public relations is just what is says. It is free publicity about you and/or your company. Some call it simply ‘human relations’.

2011 – It has a great ring to it. There is something about how twenty-eleven rolls off the tongue that just gets me excited.

I would like to thank the wonderful team at Giorgio Armani for kindly inviting me to the STC Foundation Dinner 2010 at the Sydney Theatre Company on Friday night. 

Mary and her team at Armani are simply amazing. They have so much style and professionalism, that just by entering their store, you could learn a thing or two about how to ensure your brand is consistent across every touch point.

I have to admit – I have been hiding under a rock when it comes to what is going on with Australia’s Political parties.

Like most companies, Marketing Eye has been slack and we have not practiced what we preach. It’s like mechanics who never fix their own car.

We encourage clients to engage in proactive marketing activities and yet, we rely solely on word of mouth referral, twitter, facebook, blogs and our website.