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TOP TIPS TO PLAN YOUR MARKETING IN 2022
Published in
Marketing
With the new year just around the corner, many businesses are beginning to plan and jumpstart their creative cycles again. However, for many people, planning new marketing content can sometimes feel like a formidable task, especially when you are left feeling time constricted and empty on ideas.
Ask yourself these questions:
- Do you struggle to think of new ways to be distinct in the market?
- Have you run out of ideas for marketing content?
- Are you looking for a fresh new start to your marketing?
If you answered YES to the following, then consider your problems solved!
Discover how you can effectively deliver your marketing content in your next plan by following these tips:
Don't Give Your Users Too Many Options
Published in
Management
Hick’s Law points out that increasing the number of choices will increase the decision time logarithmically.
Ok... that sounds complicated, but it’s not. Simply, if you give your users too many choices they often won’t make a decision.
We’ve all seen the person in the grocery store, in the cereal aisle staring into oblivion. There are so many different kinds of cereal it can be overwhelming. The grocery store can be overwhelming anyway, that’s why I won’t walk in one without a list. There are too many choices and it’s easy to stay too long trying to decide what’s for dinner.
Ok... that sounds complicated, but it’s not. Simply, if you give your users too many choices they often won’t make a decision.
We’ve all seen the person in the grocery store, in the cereal aisle staring into oblivion. There are so many different kinds of cereal it can be overwhelming. The grocery store can be overwhelming anyway, that’s why I won’t walk in one without a list. There are too many choices and it’s easy to stay too long trying to decide what’s for dinner.
