Items filtered by date: Thursday, 21 July 2022

Social Media Marketing refers to the usage of digitized social platforms like Instagram, Facebook, Twitter, YouTube, etc. to promote products, create brand awareness, engage new and existing customers and receive feedback. According to Statista, as of April 2022, there are 4.65 billion active social media users, roughly 58% of the total population. If your business targets just 1% of the total active social media users, it would be equivalent to meeting 46.5 million individuals!