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Items filtered by date: Tuesday, 24 August 2021

Wednesday, 25 August 2021 07:05

Your Brand Isn’t Boring. You Are.

Today’s consumer has a drastically shorter attention span than ever previously recorded.

According to a study by Microsoft, people struggle to pay attention for more than eight seconds, with this figure falling each year by 88% it is becoming harder for marketers to grab consumer attention and market their product to be engaging and interesting.

Published in Marketing

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