Items filtered by date: Sunday, 24 October 2021
Monday, 25 October 2021 08:30
7 Reasons why Email Marketing is Essential for Financial Services Firms
Email marketing has been around for almost as long as marketing itself yet it remains one of the most popular, cost-effective and highest performing marketing channels currently available. A recent eMarketer study shows that the average ROI of email marketing is 122%. This should be enough alone to convince you to use email marketing but if that’s not enough how about the fact that the ROI of email marketing is approximately four times higher than its next closest competitor.
Published in Marketing