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Items filtered by date: Tuesday, 01 September 2020

Wednesday, 02 September 2020 15:17

3 Effective Consumer Marketing Tactics

Consumer marketing requires a different way of think for marketers who are generally operating in the B2B space. While B2B marketing focuses on the logical process-driven purchasing decisions for businesses, B2C marketing focuses on driving consumer purchasing decisions with emotion. Finding the right approach means tapping into the interests and habits of your customers, using the analytics at your disposal to make the right strategic choice to move forward.

Published in Marketing

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