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Marketing Consultant Shares Insights blog

Items filtered by date: Thursday, 30 April 2020

Friday, 01 May 2020 15:33

How to Engage With Generation Z

As consumer trends and segments change, marketers need to be prepared to change as well. Generation Z is on the horizon, meaning that we need to understand exactly how they operate. Generation Z, born between 1995 and 2010, is the first generation to have access to the internet at a very early age. They value authenticity, practicality, and digital access. Below, we have some thoughts on how to reach Gen Z with your marketing tactics.

Published in Marketing

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