Items filtered by date: May 2018
Thursday, 28 June 2018 13:56

Why Trusting Your Team Leads to Success

Just like that, half of the 2018 business year is behind us. Like many business owners, I find myself reflecting on the year and have I have found myself to be extremely grateful for my teams. This year, in particular, I have been flying overseas to spend more time with the US teams and have found it to be valuable for quite a few reasons.

Published in Marketing
With half of the year behind us, companies are beginning the evaluate their sales for the year, marketing strategies, and business growth. As the second quarter approaches, changes and updates are in order. 

Published in Marketing
Have you ever heard of a "reverse marketing manager?"

Published in Marketing
Tuesday, 12 June 2018 13:15

How to Seal B2B Deals Pronto

One of the most challenging parts of selling to B2B prospects is that while they are ready to learn more, they may not be quite prepared to pull the trigger and purchase your service. Usually, there are several stakeholders calling the shots, and they want to weigh all their options. 

Published in Marketing
Being a business executive is not easy. You have to be persistent. You wake up early and work long hours to meet those deadlines and accomplish your goals. Most of the time, self-care can become a foreign concept; one that is pushed to the bottom of your to-do list for the sake of efficiency.

While you could read a blog about how you NEED to take time to take better care of yourself - why not save time and do what you do best? Multitask.

Published in Marketing
Does your company send out emails as a marketing tactic? Maybe your business sends out a monthly newsletter or a monthly sales promotion. If you don’t, you are missing a tremendous opportunity to nurture leads, build brand awareness and increase sales. 

Published in Marketing
Wouldn’t it be nice to live in a world of endless PTO, stunning vacation destinations, and perfect work-life balance? Unfortunately for most small business or startups, this is the stuff of dreams. They are often more focused on “surviving” than “thriving”. 

When the focus is on “surviving”, the more creative aspects of a business such as content marketing can be stifled. Keeping up with emerging technologies and societal trends and consistently meeting the customer’s ever-changing needs is exhausting. To make it a little easier, we broke it down for you. 

Published in Marketing

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