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Marketing Consultant Shares Insights blog

Items filtered by date: March 2018

The GIF, or Graphics Interchange Format, is hardly a new concept in the social media world. Since its inception in 1987, the internet quickly embraced the GIF and its relevance is still prominent today.

Published in Marketing
Decoding SEO is more complicated than ever, and if your company relies solely on organic traffic, you might be in trouble. There is an online battle for space in Google search results, and if you aren’t aware, you will lose. 

Published in Marketing
One of the most overlooked statistics among marketers is that conversion rates can increase by more than 85% when you use a landing page. You think that number is insane? It’s even more mind-blowing to know that even with that statistic, only 48% of marketers use landing pages for every campaign they drive. 

More than half of marketers are losing potential clients because they aren’t going the extra mile to capture attention. The truth is, they probably have no idea what they are missing. Now that you have access to this information, it is essential that you know how to create a landing page that converts. 
Published in Marketing
It goes without question that mobile is here to stay for the long haul, but what does this mean for the future of desktop and its significance?
Published in Marketing
From learning how to pivot with rising technologies to becoming aware of the next digital disruptions, keeping up with technological advances is essential to the bottom line of any business. 

With the city of Atlanta being home to The Georgia Institute of Technology and being listed by Forbes as the 3rd largest Tech Hub in America, there is no doubt that Atlanta is full of tech news, knowledge and networking opportunities. 
Published in Marketing

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