Items filtered by date: September 2017
Monday, 30 October 2017 11:34
Tips for Building a Good Resume
Marketing is occurring whenever and wherever throughout everyday life. Whether through advertisements, logos or commercials, we are exposed to thousands of marketing avenues daily. A person’s biggest marketing tool, especially when searching for means to make money, is their resume. Unfortunately, resumes are not as easy as slapping down a few facts about yourself as well as a few jobs you have had in the past. Here are a few tips on how to properly develop a resume that will market your talents effectively:
Published in
Marketing
Monday, 23 October 2017 16:48
Efficiency Over Experience
I’m sure some of you, experienced marketers, will combat this idea and that’s completely understandable. Our office boasts some of the sharpest young talent around they don’t blink twice when faced with a challenge. So why am I saying this? It’s simple, many of our clients come to us because of our age. Not because of how many years in marketing we have, or how much knowledge we’ve accrued in one area. Here are some reasons why they trust us:
Published in
Marketing
Wednesday, 18 October 2017 12:52
Tips for Attending Post-Work Socials
We as employees try to put on our best face when going into work every day or at least when our boss or boss’s boss comes around. While at work, it is best to give your fellow employees as well as your employer. Once the workday is over, we become a lot more relaxed and we tend to get back into our natural element. Most corporate jobs have after work events, and a common mistake made by employees is that they tend to become too comfortable and relaxed at these events.
Published in
Marketing
Monday, 16 October 2017 17:29
Does the Liabilities of Perfection Relate to the Weinstein Syndrome? Part B
Perfectionism can be taken to unrealistic heights: let’s cast our minds to the fallout of the Harvey Weinstein scandal in the US. It has exposed some of Hollywood’s dirty secrets of sexual harassment in the pursuit of perfection.
By this I mean, ambition often gets a bad rap. The trait that pushes someone toward success can sometimes turn into a game where winning isn’t about achieving; it’s about beating the other person. Channel it correctly, however, and ambition can bring great results.
By this I mean, ambition often gets a bad rap. The trait that pushes someone toward success can sometimes turn into a game where winning isn’t about achieving; it’s about beating the other person. Channel it correctly, however, and ambition can bring great results.
Published in
Management
Sunday, 15 October 2017 18:42
Does the Liabilities of Perfection Relate to the Weinstein Syndrome?
In the media or life in general, there is an expectation for everyone to be flawless. On social media, everyone appears impeccable - but when one investigates deep down the vault of reality, life appears far from what we see on our screens or on the news stand.
So why do so many of us feel the need to drive in this lane towards perfection? Are these expectations doing us more harm than good?
So why do so many of us feel the need to drive in this lane towards perfection? Are these expectations doing us more harm than good?
Published in
Management
Wednesday, 04 October 2017 16:18
You Find Out Your Database is Terrible, What Then?
It would seem that the effectiveness of marketing campaigns are heavily tied to the quality of your database. So what happens if you find out your database really isn’t good? Well, the first step is accepting the truth that maybe your database which you spent so much money and effort on isn’t great. The next step is fixing it, which is actually the easiest part in many cases. Let’s take a look:
Published in
Marketing
Sunday, 01 October 2017 23:55
The boomerang marketing approach - how it works
Last week I was chatting to one of my staff members and all of a sudden it occurred to me... it's better the devil you know.
Published in
Marketing