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I am curious to know what makes one person in an organization really stand out from the rest. As a seasoned entrepreneur with more than 10 years under my belt, I am constantly being reminded, if not surprised by the most interesting individuals in my team.

Today, I found out two things; the first is that I am not as bad as I thought when it comes to finding a solution to a problem and secondly, that if you give someone an opportunity, its the only way to see if they have the ability to shine or not.

As a person who is no stranger to having to pull up my sleeve, my first thoughts are always that I have to do it on my own - but I have something to share with you and it is that that is not always the case. In fact, if you reach out to your team and share your experiences and problems, they are usually the ones who come up with the solution that is best suited to your business or you personally. Your staff know you better than you think, and if you are delusional enough to think that by hiding in your office, that they don't, then you have a lot to learn.

I have been in Sydney for the last few days and I am so happy to experience the city that I love dearly, with my team. I usually waltz in and waltz out, within a day or two, and have my time so filled with meetings that I don't spend enough time getting to know the people around me.

Some people surprise me

We have a fairly big job to do this year and the only way we are going to achieve these goals are by working together as a team and knowing each others strengths and weaknesses. I have been engaging in our team and bringing them to meetings that normally I would not have and I have been pleasantly surprised by their contributions.

Take Nirmal, one of our web development and search engine optimization specialists. He has been working with Marketing Eye for a couple of years and is always so polite and hardworking. The nature of his role is very much him working with a computer and not integrating too much with everyone else unless its to talk about SEO or website functionality. We have a finely tuned engine when it comes to website development and every single person who has a role does it to perfection.

I invited him into two meetings this week and both times he was a superstar. I am talking … major superstar. He spoke well, communicated what the solution was in an easy to understand manner and gave the client and myself confidence that he and his team can do some fairly substantial improvements to their website and help build their business.

Then there is Melissa. Its confusing having two Melissa's around of course and falling short of changing her name, we haven't a resolution other than Mellissah 1 and Melissa 2. Melissa is a newer staff member and she has undergone some fairly unusual induction situations and to be fair to her, had a situation that wasn't ideal in terms of a person that was on the team, that was best suited elsewhere.

Well, I came back and cleaned up the problem and immediately Melissa just got on with doing the job, being proactive and providing top-notch marketing consulting to our clients. She just needed a leader who believed in her and was there when she wanted to bounce ideas off. I have to say, she has been an incredible find and I am thoroughly enjoying getting to know her better.

So the theme of today is surprise in a very good way. I like these types of surprises, how about you?


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Mellissah Smith

Mellissah Smith is a marketing expert with more than 20 years experience. Having founded and built two successful marketing companies internationally, she is well recognized as a industry thought leader and innovator. Mellissah started her career working with technology and professional services firms, primarily in marketing, public relations and investor relations, positioning a number of successful companies to list on the various Stock Exchanges around the world. She is a writer, technology developer and entrepreneur who shares her thoughts and experiences through blogs and written articles published in various media outlets. Brag sheet: #2 marketer to follow on Twitter (2003), Top 150 Marketers to Follow (2015), Top 10 innovative marketers (2014), 60K+ followers on Twitter with 97% authentic.

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