Many small businesses find it more cost-effective and efficient to outsource their marketing.
Marketing Eye has built a business on providing small businesses with a highly skilled outsourced marketing department capable of running the entire marketing function in an organization.
By providing small businesses with a marketing manager, backed by a team of creatives, web developers, branding, public relations and advertising experts, we provide a 'marketing eye' that underpins a companies business strategy.
In today's highly competitive market, businesses focused on growth are faced with the task of deciding how to best invest their marketing budget. An internal resource is great, if they have the right skills to work closely with your sales department and deliver upon your business strategy. The problem is that they still need to outsource areas of marketing like design, public relations, branding and website development and upkeep.
Marketing Eye has worked with more than 200 small businesses and from this experience we have earmarked that one of the biggest issues small businesses face is the lack of qualified strategic marketing. Instead, they work with what they have which isn't always the best idea.
For just $500 per week, Marketing Eye solves that problem. We work as part of your team, responsible for the entire marketing function. This subscription base model ensures that you are not receiving invoices at the end of the month for graphic design, public relations, website modifications, search engine optimization and more.
- A Marketing Manager experienced in small business marketing
- The constant upskilling of our marketing and communications teams on the latest in marketing techniques, mediums and technologies
- Sharing of resources and experiences
- An entrepreneurial spirit and can-do attitude
- A team of marketing, graphic design, branding, public relations, web and social media experts
- Group brainstorming with marketing experts
- Industry-specific specialists in professional services, technology, biotechnology, finance, medical, logistics, supply chain, sustainability and manufacturing marketing
- Ongoing training and coaching of all marketing managers
- Pulse checks to ensure client satisfaction
- Systems and processes to improve productivity
- Proprietary technology that underpins our marketing services ensuring that we work harder, faster and smarter than our competitors.
How does an outsourced marketing department work?
Marketing Eye Marketing Managers work with our small business clients for a 12 month period. This ensures that we not only develop a marketing strategy for your company, but we also see it through the implementation phase and work with your team to deliver upon your business strategy.
Businesses benefit from:
- Marketing Manager and inhouse team responsible for strategy, campaigns and public relations
- 12 month commitment: no quick fix or adhoc marketing approach. Marketing Eye is strategy and sees things through to the end
- Systematic to save costs
- Access to a range of support services and training seminars
- On premise and off premise time
- Regular reporting
- Education on all aspects of marketing
- Profile building through the Marketing Eye marketing machine: magazine, podcasts, website, social media and Marketing Eye television.
It's not just about a year-long commitment, but an overall dedication to assisting businesses perform better in what is a volatile and unpredictable market.
For more information on how you can have a 'marketing eye' in your business, contact us.